• Professional negative ion technology Air Ionizer Tech for shiny and smooth hair. • New Slim nozzle with straightening effect that eliminates static electricity. • Fast drying with perfect balance between air and heat. • Professional digital motor that makes the dryer lighter. • Redesigned filter and Hair Free System to keep the device clean. • Safety warnings: avoid use near water, overheating, and unplug when not in use. • Made in Italy, very light and powerful.