- Ariel Platinum Liquid Detergent offers deep cleaning and extra stain-removing power - Removes tough stains, even those dried for up to 7 days, for spotless clothes - Effective in cold wash programs, saving energy without losing effectiveness - Allows pre-treating stains by applying the detergent directly onto the garment - 2.7-liter format, lasts up to 60 washes, ideal for family use - Easy dosing with measuring cap and direct application in the drum - Advanced formula with anionic and non-ionic surfactants, enzymes, and optical brighteners - Suitable for all types of fabrics and colors, caring for clothes in every wash - Fresh and long-lasting fragrance thanks to its exclusive composition